Redefining Funerals, and beyond.

Hi, I'm Aurelie - the Founder of Memoria. I wanted to take a moment and share a little about why I decided to start Memoria, and why I'm so passionate about our mission.

Memoria was born out of personal experience.
After losing my grandfather, I witnessed the struggle our family went through, trying to navigate a confusing, complicated and unguided process. Not to mention everything had to be arranged offline and options presented to us couldn't have been more generic.

Attending funerals in recent years, I noticed that not much had changed, with funerals usually involving gatherings in traditional funeral parlours, overpriced caskets, and sombre reflections about the person who died. While this may be perfect for some, I felt it might not be quite right for others.

The more I spoke to family and friends, the more I realized many Americans wished they could organize a unique farewell, from the comfort of their homes - so, I built Memoria for them.

About Funeral Planning
Funeral Flower

Our Mission

The death of a loved one is life's most challenging event – their funeral should be anything but confusing, emotionally draining and expensive. Our mission is to put bereaved families in control again by providing a platform that reduces their emotional strain and costs, creating more time for them to grieve, not worry.

Saving you time, money and headspace.

Personalized Guidance

We guarantee a personalized experience based on your family's particular needs

Always Connected

Chose to be hands on or delegate all the logistics to your dedicated Advisor, available around the clock.

Saving You Thousands

We've vetted dozens of vendors, bringing together only the best to help you find exactly what you need at the best possible price.

End-to-End Platform

Explore, book and pay for everything in one place - no more head scratching about what comes next.